"We want this to replace channel surfing," says Lanzone.Ĭlicker is positioning itself as the Switzerland of this new TV era, the app you use when you're surfing from the couch or at the PC. This summer it rolled out iPhone and Android apps for pulling up shows when you're on the road. (Of course, you have to use Clicker a bit first.) A freshly launched partnership with Facebook allows registered visitors to see which shows their Facebook friends like-another way of getting you to click on something to watch. It does a far better job than Google's video search at pulling up the exact episode you want and provides a lot more info about each show, its characters and related content.Ī new prediction service on the site reviews your viewing and sharing habits, ratings and comments to suggest showsyou might like. Rather than host shows and compete for traffic, it provides links to an episode's location, be it free on a network site (such as CBS or ABC) or for a fee (on sites like Netflix and Amazon). The app initially included 180,000 episodes from over 3,000 TV and Web shows, as well as 5,000 movies.Clicker, which Lanzone and his staff of 37 call " TV Guide for the Internet Age," now has more than 1 million TV episodes, movies and Web series in its database and a growing base of 2 million-plus monthly visitors. The Clicker app does not include all of the content that currently is available on the website. On December 3, 2009, Clicker launched an application on Boxee, which allows users to watch Clicker content from their television. Content Ĭlicker's database included more than 750,000 episodes, from over 12,000 broadcast quality shows, from over 2,500 networks, 30,000 movies, and 90,000 music videos from 20,000 artists. Since Clicker has ceased to operate, other services have launched that perform a similar function, such as Movie Monitor. Īs of now, Clicker re-directs to with no previous Clicker functionality present. ĬBS Interactive acquired Clicker in 2011. The Clicker product received a large number of positive critical reviews, including The Wall Street Journal and CNET. The website was in private beta for two months, and then launched publicly two months later at Gigaom's NewTeeVee Live in San Francisco. Clicker was runner-up for the Audience Award at the show. The company was in stealth mode until it debuted at TechCrunch 50 (September 2009), with the stated goal of becoming the equivalent of TV Guide for the Web. As part of its Series A round, Clicker also integrated, an online video directory. Clicker's CEO is Jim Lanzone, former CEO of Ask.com. Board members include Bill Gurley of Benchmark, Geoff Yang of Redpoint, and Slingbox founder Blake Krikorian. History Ĭlicker received an $8 million Series A investment in October 2008 from investors Benchmark Capital and Redpoint Ventures, and an $11 million Series B investment in February 2010 from Jafco Ventures, Benchmark and Redpoint. Clicker also has mobile apps for the iPhone and Android devices which let users check-in to share what they're watching, find programming to watch on their phone, and manage their Playlist. Users who visit the site from their iPad will be automatically redirected to a special version of Clicker that provides a complete programming guide for the iPad, making it easy for iPad users to find what broadcast-quality programming is available to watch and what's not. In April, Clicker launched its iPad Edition. In July 2010, Clicker launched Clicker Social, which brought social discovery to the online television guide and let users share what they were watching, follow their friends, recommend shows and movies, and earn awards from content partners like HBO, PBS, Showtime, Crackle, Revision3, Snag Films, NCAA Vault and more. Additionally, Clicker offered many social features for sharing programming information on Facebook pages and Twitter. In addition to search and directory services, Clicker offered DVR-like features that enabled users to subscribe to shows and track when programs became available online. Clicker also began indexing Comcast Xfinity, Comcast's online library of TV shows and movies, in August 2010. While much of the streaming video content Clicker indexes was available for free, Clicker also pointed to paid services like Amazon Video-on-Demand, iTunes and Netflix Watch Instantly. It did not host any content, instead focusing on helping users discover and navigate to professional content hosted by rights-holders. It is owned by CBS Interactive.Ĭlicker indexed only legal video that is streamable online. Their website aimed to be the TV Guide for all full episodes of programs available to watch on the Web. Internet video directory and search company OwnerĬlicker was an Internet video directory and search company based in Los Angeles, California.
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